As an employer, you have a vested interested in making sure your employees are professional and knowledgeable in their field. By sending an employee on a part-time degree course, your business can benefit in a number of different ways. Thousands of businesses already have an education program in place where they encourage, and sometimes even..
In a world where the majority of business transactions and operations take place in digital form, having a solid backup isn’t just precautionary—it’s absolutely critical. The cloud has increased storage and cost efficiency across industries, but the hype surrounding its innovations often overshadows its applicable potential. To discover how to integrate disaster recovery (DR) via..
The world changes. People change. Technology, tastes and times change. If you want your company to have any staying power, you must regularly re-evaluate and, if necessary, tweak your branding strategy in order to ride these waves of change and keep your brand identity above water. To effectively evaluate your brand in the marketplace, look..
Starting a business is both exciting and overwhelming. Although you’re optimistic for your new company, you may also feel nervous, especially since many startups fail within the first five years of their operations. Preparing your startup to succeed is important. One of the most common reasons for startup failure stems from the inability to handle..
One of the most important tasks when formulating your digital marketing strategy is developing a great domain name for your website. A domain name functions as part of your branding campaign, so it should distinguish your company or blog from the crowd. Make sure it conveys a little about who you are and what you do. Creating an..
As the owner of a website, you likely check your site’s stats daily to get a solid picture of your readership. But what should you do if your numbers aren’t steadily increasing? Answer: Make your website socially shareable. In today’s market, it’s difficult for a business to survive without engaging its core audience via social..
In today’s technologically advanced world, email is an essential part of any business’s means of communication. Depending on your preferences, you can choose to host your business email accounts on an in-house server or on a hosted cloud service. Although both choices have pros and cons, the cloud offers some significant advantages over in-house servers,..
Email’s a necessity for any company, so when a startup prepares to enter the marketplace, establishing an email system is a given. The real decision is the choice of which kind of email service to use: a cloud hosted provider or an in-house server? Efficiency, cost and reliability are all the factors to be considered…
Not all that long ago, it would take months for a trading company to sail back from their latest business venture and bring back the goods to their home country. It is incredible to see how through the amazing advances in technology, a U.S. business can now talk ‘face to face’ with clients and contractors..
Happy employees tend to be more productive employees. Therefore, employers should be taking steps to make sure that their employees come to work motivated to do their best each day. What are some of these steps that employers can take to accomplish this goal? 1) Use An Awards System To Keep Employees Happy An awards..